Chris Goebel, President

Chris Goebel’s business career can be traced back to his teenage years when he was washing vehicles at Lakefront Lines as his summer job. He worked his way up the ladder to become President/General Manager of Lakefront Lines/Coach USA. His entrepreneurial spirit, dedication, leadership skills and business acumen resulted in transforming the organization from a small “Mom and Pop” business to the 16th largest privately held passenger transportation company along with ranking in the top 50 passenger transportation companies in the USA, with business units in Cleveland, Columbus, Toledo, and Cincinnati Ohio.

With over 30 years of managing a family business through 3 distinct business transition and ownership structures, Chris founded Crossroads Advisers in 2016 to provide Business Transition Planning and Advising from a Business Owner’s Perspective. In 2018, Chris affiliated with Legacy Business Advisors to bring his unique perspective gained from his years of leading and growing his own family business to more clients who are looking to do the same.

The affiliation with Legacy Business Advisors and Crossroads Advisers allows Chris to provide three specific and separate types of advisory services:

Business Succession and Continuity Planning which involves working with closely held and family companies as they prepare for what is typically the single most significant financial transaction of their lives. Having a plan based on a clear set of goals gives business owners the best chance to move from the 80% of companies that are non-transferable to the 20% of business that are.

Specialized Industry Expertise and Consulting in all aspects of passenger transportation operations, management, acquisitions, service development and implementation, contract negotiations, vehicle procurement, telematics, software integration, MBA/WBA vendor development and bid/RFP proposal processes.