CoreValue® provides strategic info to grow your business

December 12, 2021 | Mark Dorman, AIF, CLU, ChFC, CEPA, CFBS, President

What if you could identify the current value of your business and its potential value –in just 10 minutes?

Normally, the business valuation process can be lengthy and costly. But no more. Let me introduce you to a new tool called CoreValue. With proprietary algorithms, historical valuation modeling, and artificial intelligence (AI), this powerful software platform helps us identify the current value of your business and isolate the 18 drivers of market and operational performance in every business. Those 18 drivers range from company growth, operations, product differentiation, and brand – to customer diversification, senior management, and innovation.

And here’s the big payoff: we also identify the Top 3 Value Drivers holding you back from reaching your business’s potential value.

Armed with this key information, we help clients like you to understand and protect the value of your business, but even more importantly — to provide guidance on where to focus your efforts in order to grow the value of your largest asset, your business.

Impressed by CoreValue and founder Chuck Richards

In 2021, Legacy Business Advisors was introduced to CoreValue founder and CEO Chuck Richards. He grew up in a small manufacturing town along Vermont’s Black River. During the 1970s, the town’s economy collapsed losing over 5,000 jobs, in a community of just over 10,000.  His mission became understanding why, and then finding a solution.

In the 1980s, Chuck studied economics at Williams, then engineering at MIT and Harvard, where he created algorithms to quantify private businesses. He successfully used the powerful algorithms to help build the largest composite pipe company in the world.

Years later, Chuck crafted three groundbreaking white papers that laid the foundation for quantifying private businesses and the methodologies for making them valuable. He launched CoreValue, a next generation software for consultants and economic development agencies.

Then in 2019, he went a step further to create CoreValue Wealth, a multi-faceted platform designed specifically to help financial advisors guide one singular client: the private business owner.

Why we are true believers

I’m really excited about CoreValue – because we’ve seen firsthand how this technology works for our client base. After just one initial session with a client, we determined the value of their business to be $1.4 million. But the real story was in the potential value we discovered – totaling $2.1 million.

This value gap of $700,000 was compelling in and of itself, but with CoreValue we could pinpoint the specific value drivers responsible for that gap. We were able to advise the client on where to focus their efforts to improve those key drivers in the business – to generate a 10x ROI.

Chuck Richards tells each and every business owner out there – if you’re not focusing on the drivers that generate a 10x ROI, then you’re working on the wrong things!

I’m offering a free CoreValue® assessment

For most of us, our business is our largest and most valuable assets. Using CoreValue Wealth, we can help identify issues that will de-risk your business, preserve its current value, and protect its future for all the stakeholders involved.

The software’s proprietary analytics continuously measure current operational health and future enterprise value of any private business, allowing us to provide you with proven actionable value. CoreValue helps us identify the operational gaps holding you back, so you can treat your business as an asset – and focus on enterprise value rather than just profit.

If you’d like a free CoreValue assessment of your business – including the value of your enterprise and the key drivers you need to focus on – contact me at mdorman@dla-team.com.

You’ve got nothing to lose – and a whole lot to gain.

Mark Dorman is passionate about helping small businesses plan for success and achieve peace of mind. He’s worked with business owners for more than 30 years and is founder and president of Legacy Business Advisors. For the past 15 years Mark has focused on transition planning and exit strategies. He is also founder and managing partner of TAB Western Reserve (The Alternative Board), a peer coaching and advisory group for small business owners.